The judgment came one day after the panel determined the game show’s producers discriminated against Brandi Cochran. They awarded her nearly $777,000 in actual damages.

The producers of “The Price is Right” owe a former model on the show more than $7.7 million in punitive damages for discriminating against her after a pregnancy, a jury determined Wednesday.
The judgment came one day after the panel determined the game show’s producers discriminated against Brandi Cochran. They awarded her nearly $777,000 in actual damages.

Cochran, 41, said she was rejected when she tried to return to work in early 2010 after taking maternity leave. The jury agreed and determined that FremantleMedia North America and The Price is Right Productions owed her more than $8.5 million in all.

“I’m humbled. I’m shocked,” Cochran said after the jury announced its verdict. “I’m happy that justice was served today not only for women in the entertainment industry, but women in the workplace.”

FremantleMedia said it was standing by its previous statement, which said it expected to be “fully vindicated” after an appeal.


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